Introduction

Routica is your go-to destination for premium artificial jewellery that blends elegance, tradition, and modern style. Based in the heart of Kanpur, we specialize in curating a wide range of jewellery pieces that enhance your everyday look and elevate your festive charm.

From statement earrings to intricate necklaces, Routica offers handpicked designs that cater to every occasion, personality, and budget. In addition to jewellery, we also bring you a curated collection of women’s accessories including handbags, clutches, and stylish footwear—perfect for completing your ensemble.

Our easy-to-navigate eCommerce platform ensures a smooth and satisfying shopping experience right from browsing to doorstep delivery. Rooted in quality, style, and trust, Routica continues to shine as one of Kanpur’s most loved online stores—serving customers across India who believe in celebrating beauty, confidently.